Graphic identity

The task

Fondente is a new cafe and restaurant in the heart of the city. It has modern interior, tasty food, and original drinks. People enjoy a wonderful menu and ambiance.

The challenge

Using the unique name Fondente, we had to create a visual identity that stands out and attracts regular customers.


To create design, inspired by the Italian style, infused with modern graphic identity.


We started with choosing the right color palette and elements for the logo. Gold, red and dark brown were the key colors. The logo itself is round, reminiscent of a plate, while the elements inside symbolize the endless joy of food. Based on the logo, we developed the remaining identity of the brand, including its website.